Publicis Groupe: Full Year 2024 Results

Very strong Q4 at +6.3%

Ending 2024 as the world’s largest advertising group

  • Ending 2024 as world’s largest advertising group: 
    • +6.3% organic growth in Q4, leading to +5.8% for the full year
    • Strong FY performance across all regions: U.S. at +4.9%, Europe +5.4%, Asia Pacific at +6.3%
  • Maintained industry-leading financial KPIs: 18% operating margin rate, headline EPS up +4.9% at €7.30, free cash flow at €1.84 billion1
  • 2024 proposed dividend at €3.60 per share, up 5.9%, fully paid in cash
  • Confident in continued outperformance in 2025:
    • Organic growth guidance of +4% to +5%
    • Operating margin rate slightly above 18%
    • Free cash flow of €1.9 to €2.0 billion

 

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1Free cash flow before change in working capital requirement.