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(Paris) Publicis Groupe Conseil de Surveillance Announces: Strategic Directions for 2018, Creation of the "Directoire+", New Promotions and Nominations

(Paris) A meeting of the Conseil de Surveillance (Supervisory Board) of Publicis Groupe was held on September 15, 2014, chaired by Elisabeth Badinter.


(United Kingdom) Britain’s Fish and Chips Replaced With French Fancies; Mr Kipling and Saatchi & Saatchi London Create UK’s First Cake-Away Service

Mr Kipling, the Premier Foods-owned cake manufacturer, has launched a Twitter and Facebook campaign from Saatchi & Saatchi London to deliver Cake-Aways -exceedingly good cakes on demand– to the nation.

(Spain) DigitasLBi Spain puts Mahou at the forefront of social media trends with Instagram's Hyperlapse

(Madrid) DigitasLBi has turned Mahou into one of the pioneering brands in the use of Instagram's new app Hyperlapse by recording a piece in the pop-up space Manzana Mahou.

awards / ranking

(China) Campaign Asia's 40 under 40: Razorfish's JK Shen

(Shanghai) JK Shen has been recognized as one of Campaign Asia's 40 under 40, an annual list of young ad industry game changers. His business impact and social knowledge enamored him to the judges.

(United-States) DigitasLBi Tops Warc 100 List of the Smartest Digital Agencies

DigitasLBi Tops Warc 100 List of the Smartest Digital Agencies

(Malaysia) Publicis Malaysia's Social Campaign for Lactacyd Continues to Win Big Across South East Asia

Publicis Malaysia's campaign for Sanofi Aventis' Lactacyd continues to win awards across South East Asia. Through June, July and August the campaign, "It's Time To Love Your V' has won top honours at A&M awards Malaysia, Singapore and the Regional Loyalty and Engagement Awards.The campaign has also been shortlisted for upcoming Effies award.We are proud of the amazing results of the campaign.

case studies / research

(United-States) Global Research Findings: Millennials Look to ‘Business’ to Solve World’s Greatest Problems

New ‘Social Contract’ Emerges As Millennials Look Beyond Government For Collaborative, Action-Oriented SolutionsA 17-country study of Millennials’ views on citizenship and the role of business has revealed sentiments starkly different from those of preceding generations.

(United-States) The Latest Frontier In Cross‐Screen Digital Video Research: Hispanics

REDWOOD CITY, CA – September 9, 2014– YuMe, Inc. (NYSE:YUME), a leading provider of digital video brand advertising solutions, partnered with SMG Multiculturalto develop survey data from Interpret, around US Hispanic media consumption trends.Results showed US Hispanic device ownership skews higher than the non-­‐Hispanic US audience on a full range of connected devices, including smartphone, tablet, OTT,laptop, and smart TV, while leading the market in multi-­‐tasking and mobile contentconsumption.


(Turkey) Saatchi & Saatchi Launches New Agency in Turkey

Saatchi & Saatchi EMEA has announced the launch of Saatchi & Saatchi Istanbul in Turkey, following an agreement with Publicis Bold, which will become Saatchi & Saatchi Istanbul from September 2014.

(United-States) TEDMED Appoints Digitas Health LifeBrands as its Social Media Agency During the 2014 Conference

September 8, 2014, New York, NY–TEDMED has partnered with Digitas Health LifeBrands as its social media agency of record for its annual conference being held September 10 – 12. The agency will be sending 10 seasoned social media delegates to San Francisco and Washington D.C., the dual host cities for this year’s conference, and is responsible for all strategic planning and execution of TEDMED’s social channels including Facebook, Twitter, Google+, and YouTube during the weeks leading up to and during the event.


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new business

(United-States) Airbnb Names Starcom USA Global Media Strategy Agency of Record

SAN FRANSISCO, CA September 10, 2014– Starcom USA has been awarded globalmedia strategy and US activation responsibilities for Airbnb. The account will be led out of the Chicago office, and will work closely with regions around theworld to create locally-relevant strategies that connect people to unique travel experiences in more than34,000 cities in 190 countries.

(India) Cairn India awards its branding communication mandate to Leo Burnett India

(Mumbai) Cairn India Limited, One Of The World’s Fastest-Growing Upstream Oil And Gas Company Has Appointed Leo Burnett As Their Agency On Record For Their Branding Communication Requirements In India.

(China) A Runaway Victory in Macao for the Biggest Presentation Team in History

After a fiercely competitive pitching process, Saatchi & Saatchi was appointed by Sands China, the American giant in the casino and resort industry, as creative agency to serve its properties in Macao Cotai Strip for mainland China, Hong Kong and Macao. A total of 10 agencies were involved in the long list, while Grey and Ogilvy took part in the final pitch.

(Europe) Performics Appointed Lead Digital Marketing Agency for Staples Across Europe

Performics has been awardedthe account for all paid search and digital display activity for Staples across Europe, following a competitive pitch. Staples,the world’s largest office products company and third largest internet retailer, was looking for the best possible partner to understand customers’ online shopping needs and evolve to the next level of its digital expansion.


(Singapore) Leo Burnett Asia Pacific appoints James Bickford as managing partner of Leo Burnett Consultancy

Jarek Ziebinski, President, Leo Burnett Asia Pacific Announced Today, The Appointment Of James Bickford As Managing Partner Of Leo Burnett Consultancy. Charged With Building A Growth Strategy For Leo Burnett Consultancy To Become A Regional Leader In Business To Brand Consultancy, Bickford Was Most Recently In New Zealand Where He Launched Interbrand And Led It To Become A Primary Consultancy There.

(United-States) Razorfish Appoints Michael Chamberlin as Managing Director of San Francisco Office

New York, NY, September 15, 2014-- Razorfish, one of the world’s fastest growing digital and technology agencies, today announced they’ve brought on Michael Chamberlin to serve as the new Managing Director of the agency’s San Francisco office. Chamberlin previously held the role of Director of Strategy and Innovation for Evolution Bureau, a leading global advertising agency.

(Indonesia) Alex Tagaroulias Joins Saatchi & Saatchi as Executive Creative Director in Indonesia

Alex Tagaroulias will lead Saatchi & Saatchi’s creative efforts in Indonesia as the agency’s new Executive Creative Director. Tagaroulias has been with the agency since April, working on a short-term contract basis. He will report to Shannon Cullum, Saatchi & Saatchi CEO for Indonesia, Singapore and Malaysia.

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