Publicis Groupe Stands Out at French Advertising Awards Ceremony. Five agencies awarded, Maurice Lévy named "Leader of the Decade"
(Paris) Publicis Groupe agencies brought home six awards at the prestigious French advertising awards ceremony, Le Grand Prix des Agences de l'Année held in Paris last night.
Publicis Groupe Broadens Healthcare Expertise. Acquisition of Verilogue Brings Unique Technology and Insights to The Physician-Patient Conversation
(Paris) Publicis Groupe announced today that it has acquired Verilogue Inc., a leading healthcare analytics firm specializing in physician-patient communication based in the U.S. Verilogue will become part of Publicis Healthcare Communications Group (PHCG), the largest healthcare communications network in the world.
If only for a second, Mimi Foundation (Leo Burnett France, France, Mimi Foundation)
20 cancer patients participated in a unique makeover experience.They were invited to a studio where they got a makeover-their hair and makeup,But without being able to see themselves while they were being made up.A photograph then immortalized the momentwhen they opened their eyes to discover their new look.This discovery allowed them to forget their disease, if only for a second.
Bank Simpanan Nasional and Saatchi & Saatchi Malaysia Campaign Against Debt
(Kuala Lumpur) Bank Simpanan Nasional (BSN), one of Malaysia's largest banks, and Saatchi & Saatchi Malaysia have released a campaign that repositions Bank and Debit Cards and encourages Malaysian youth to live debt free.
The Haze Can’t Stop the Sunshine in Shanghai Thanks to Minute Maid and Saatchi & Saatchi (China)
Air pollution has been a major source of worry for several consecutive days, with the PM2.5 levels spiraling high and even breaking 500. Saatchi & Saatchi Shanghai reacted quickly to the heavy haze besetting the city this weekend on behalf of Minute Maid holding an event to "spread sunshine".
Saatchi & Saatchi Belgrade (Serbia) Launches "Chronicles of Threats" Campaign
(Belgrade) Saatchi & Saatchi Belgrade and the Office of the OSCE Representative on Freedom of the Media have launched a campaign for journalists' rights.
New Campaign "Lips" for STHIL by Publicis Conseil (France)
(Paris) Jardiner est parfois une corvée mais aussi très souvent un plaisir.
awards / ranking
MSLGROUP (USA) Shortlisted Six Times in 2014 PRWeeK Awards
(New York) MSLGROUP, Publicis Groupe's strategic communications and engagement network, has been shortlisted six times in the 2014 PRWeek Awards.
Saatchi & Saatchi (Germany) Convinces at Eurobest with 'Days of Hope' Campaign
(Frankfurt) 'Days of Hope' sweeps the board at this year's Eurobest Creative Festival in Lisbon like no other competitor: created by Saatchi & Saatchi Berlin the campaign for the Diakonie Frankfurt, which transforms homeless people into TV reporters presenting the winter weather, won a total of two gold and five silver awards
Leo Burnett Sao Paulo (Brazil) Named 2013 Agency of the Year at the Leo Burnett Worldwide Agency of the Year Celebration
(Chicago) Leo Burnett Worldwide's 2013 Agency of the Year festivities took place on Thursday evening. As tradition goes, the network recognized outstanding performance from the people and product around the globe.
Leo Burnett Worldwide Sweeps up 16 Honors at the 2013 Best European Festival of Creativity
(Chicago) Leo Burnett Worldwide took home 16 awards from the largest and most premier festival for Europe's creative advertising industry – Eurobest. Of those honors, the network received one Gold, seven Silver and eight Bronze awards.
Leo Burnett Sri Lanka Wins Rest of South Asia Agency of the Year for the Second Consecutive Year
Leo Burnett Sri Lanka bags Gold for Rest of South Asia Creative Agency of the Year
Publicis Consultants (France) Rewarded at the Grand Prix Stratégies de la Communication 2013
(Paris) Dans le cadre du Grand Prix Stratégies de la Communication 2013, Publicis Consultants reçoit plusieurs prix
Irene Shum, Saatchi & Saatchi China, Named Greater China Account Person of the Year by Campaign Asia-Pacific
(Shanghai) Saatchi & Saatchi Shanghai Director of Client Services, Irene Shum, has been named Greater China Account Person of the Year by Campaign Asia-Pacific.
MSLGROUP Collects 2 Awards at the 2013 European Excellence Awards
(Munich) Global communications leader MSLGROUP celebrated their success at last night's seventh annual European Excellence Awards that took place at the Postpalast in Munich.
case studies / research
Is 'Storytelling' to Advertising Agencies what 'Hammering' is to Blacksmiths? By Lazar Dzamic, Planning Director, Kitcatt Nohr Digitas (UK)
(London) Opinion: Why take a key element of human nature and slap an industry label on it? Ad agencies have gone too far this time.
'Propaganda', By David Atkins, Planner, Kitcatt Nohr Digitas
(London) The art is not in telling lies but rather seeking the truth you require and giving it mixed up with some truths the audience wants to hear.
DigitasLBi team in the UK creates RPM as part of Music Hack Day
(London) DigitasLBi team in the UK creates RPM as part of Music Hack Day
Mobile to Drive Growth in Global Adspend Over the Next Three Years, says ZenithOptimedia
(London) Advertising is set to see the strongest sustained period of growth in ten years, with global adspend growth forecast to rise from 3.6% in 2013 to 5.3% in 2014. Growth is then set to increase to 5.8% in 2015 and 2016.
Saatchi & Saatchi Health Celebrates its 40th Anniversary in Spain
(Madrid) Saatchi & Saatchi Health turns 4 decades developing comprehensive strategies in communication for customers in the pharma industry, nutrition and welfare.
VivaKi Launches AOD Premium
(Chicago) VivaKi today announces the launch of Audience on Demand Premium, an innovative product development to the Audience on Demand (AOD) Platform that delivers premium programmatic online advertising opportunities to brand advertisers.
Razorfish (USA) Promotes Jennifer Friese and Patrick Frend to Regional Presidents
(New York) Razorfish, one of the world's fastest growing digital and technology agencies, today announced they have promoted Jennifer Friese, 41, and Patrick Frend, 41, to President, West Region and President, East Region, respectively.
ZenithOptimedia to Launch New Global Media Network in 2014
(Paris) Sébastien Danet appointed Chairman of new ZenithOptimedia network