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Publicis Groupe Extends tender offer to acquire Sapient

(Paris) Publicis Groupe today announced that it has extended its previously announced tender offer to purchase all of the outstanding shares of common stock of Sapient Corporation for $25.00 per share in cash. The Offer will now expire at the end of the day, immediately after 11:59 p.m., New York City time, on February 5, 2015, unless it is further extended. All other terms and conditions of the Offer remain unchanged.

Jean-Michel Bonamy Joins Publicis Groupe as Vice-President Investor Relations & Strategic Financial Planning

(Paris) Publicis Groupe announces the appointment of Jean-Michel Bonamy as Vice President, Investor Relations & Strategic Financial Planning.

Publicis Groupe Acquires French Digital Marketing Agency Monkees

(Paris) Publicis Groupe announces the acquisition of France-based digital marketing and social networks pure player, Monkees. With close to 15 years of experience and an impressive client roster, Monkees has made a name for itself in France with a body of unique expertise, focusing particularly on retail and e-publishing.


(United-Kingdom) Return of McRib generates nostalgia from loyal fans


(United-States) Paralympic Medalist Amy Purdy and Muhammad Ali Bring Voice to 'One Bold Choice' Toyota Camry Campaign from Saatchi & Saatchi LA


(United-States) Jell-O Launches New Campaign Created by Leo Burnett


awards / ranking

(United-States) AdAge BtoB Best Award Winner: Univision & DigitasLBi

Advertising Age announced their BtoB Best Award Winners for 2015 and named DigitasLBi’s “Spanish Gets You More Univision” Truck as the winner of the “Outdoor” category

(United-States) Rosetta Named to Advertising Age’s 2015 Agency A-­List


(United-States) Razorfish ranked a Leader in Gartner’s annual Magic Quadrant report on Global Digital Marketing Agencies for the 3rd year in a row


(United-States) Leo Burnett Named 2015 Agency to Watch on Ad Age’s Agency A­‐List


case studies / research

(France) The 15 commandments of creativity



(United-Kingdom) DigitasLBi Commerce named Global Strategic Partner by hybris

London – January 2015: Global connected commerce specialist DigitasLBi Commerce has been named Global Strategic Partner by hybris software, an SAP company and the world’s fastest growing commerce platform provider. The agreement will enable brands around the world to create 360-degree connected commerce experiences spanning multiple devices at every stage of the customer journey.The Global Strategic Partnership combines DigitasLBi Commerce’s expertise in creativity, technology, channel strategy, experience design, systems integration and managed services with hybris’ leading omnichannel software and technology.Together the two companies will offer comprehensive connected commerce solutions to brands across a variety of sectors including retail, manufacturing, telecommunications, entertainment and gaming.


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events / speeches

(Italy) "EXPONENTIAL MEDICINE"Conference Report

With innovation being in our company DNA, the groundbreaking achievements gleaned at the XMed 2014 event has spurred Razorfish Healthware to put together this report and share the learnings.


(United-States) Razorfish Taps Ian Sohn as Senior Vice President of Client Engagement


(Singapore) Leo Burnett Singapore Appoints Top Luxury Beauty Creative Karen Ellis as Global Creative Director for SK-II

(SINGAPORE) Jarek Ziebinski, Chairman and CEO Leo Burnett Asia Pacific announced today, the appointment of award-winning creative director Karen Ellis as global creative director for SK-II, based out of Singapore.

(United-States) Performics Hires Digital Marketing Industry Veteran Scott Shamberg as U.S. President


(United-States) Razorfish Appoints Former Sapient Executive to Central Region Leadership Team


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