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corporate news

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Publicis Communications Announces Key Appointments as It Accelerates on Its Transformation

(Paris) Nine months after its creation, Publicis Communications, one of Publicis Groupe’s four Solution Hubs, has built strong foundations in the market place, with a run of global new business wins since the beginning of the year, including P&G Dish Care, GSK, Walmart and Hewlett Packard Enterprises

campaigns

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(USA) Partnership for Drug-Free Kids Announces National Launch of “Search and Rescue” Opioid Prescriber Education Campaign

(NEW YORK) Partnership for Drug-Free Kids Announces National Launch of “Search and Rescue” Opioid Prescriber Education CampaignPartnership for Drug-Free Kids today announced the national launch of “Search and Rescue,” a prescriber education campaign that gives healthcare providers the resources they need to prescribe opioids responsibly and prevent the misuse and abuse of medicine in their practices.

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(Germany) Behind the Memes:Audi and Razorfish Celebrate the T-Rex’s Comeback

Free-handed driving fun: In the area of highlyautomated driving, Audi has repeatedly written history in remarkable ways. In 2009, a driverless Audi TTS traced the famous four rings into the surface of a salt lake, one year later it mastered the legendary winding road at Pikes Peak, and in 2014, a piloted RS 7 Sportback pushed thelimits of driving physics as it completed its laps on the Hockenheimring racetrack. Now theIngolstadt firm is building on this history from a completely different angle.

awards / ranking

(USA) DigitasLBi Takes Home 3 CLIOs and 1 Media Plan of the Year Award

The North America region has reeled in four awards to kick off the week — three CLIOs and one for an AdWeek Media Plan of the Year.

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(Germany) Razorfish has won a UX Design Award for the Design of USB Planet Art

Planet Art vereint Neuigkeiten aus der Kunstwelt, Kritiken und Inspirationsquellen in einer intelligenten, einfachen App. Sie dient Sammlern, Enthusiasten und Multiplikatoren als Ressource für Informationen. Anders als allumfassende Newsreader und Aggregatoren fokussiert sich Planet Art insbesondere auf Themen der zeitgenössischen Kunst.

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(Germany) Razorfish's campaign 'Be my ValentTTine' for Audi is shortlisted for the MMA EMEA Smarties Awards

Razorfish GmbH is named in MMA EMEA Smarties Awards' shortlist for its campaign Be my ValenTTine for Audi

others

(USA) Life Gets Loud: How to be an Introvert in a Loud World

Albert Einstein, Bill Gates, Michael Jordan, J.K. Rowling, Mark Zuckerberg and Amy Schumer. No, this isn’t a list of who I might want at my dream dinner party. It’s just a list of some famous introverts. I bet the last one caught you by surprise, didn’t it?

(USA) Does Twitter's Live NFL Product Deliver? Yes, For the Most Part

Twitter kicked off its live broadcast of NFL Thursday Night Football with the New York Jets and the Buffalo Bills. As a huge football fanatic myself, I was excited to ease into the weekend and tune in – while begging Buffalo WR Sammy Watkins to catch many touchdowns for my fantasy football team (he did not).

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(USA) MSLGroup launches influence Platform to redefine role of influence in Marketing

In response to the underutilization of influence in the marketing mix, MSLGROUP, in conjunction with Publicis Communications and Publicis Media, has launched an influence-to-impact performance platform to better deliver the true potential of influence in marketing and reputation at scale. Called Conversation2Commerce, the offering puts MSLGROUP’s expertise in earned media and influence at the core and surrounds it with best-in-class expertise and technologies from Publicis Communications and Publicis Media.

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events / speeches

(Germany) Razorfish Germany CEO Sascha Martini talks about making data meaningful

Being able to effectively connect data sources to deliver engaging cross-platform experiences is one of the biggest challenges facing marketers today, according to Razorfish Germany CEO Sascha Martini.

appointments

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(USA) New Chicago/SF Creative Strategy Lead: David Chriswick

DigitasLBi welcomes David Chriswick (known also as ‘Chizzy’), a multiple award-winning account planner, as its new SVP/Creative Strategy lead for the Chicago and San Francisco offices. He will be based in Chicago and report to Jonathan Tatlow, SVP, Connections & Brand Experience Planning.

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(Spain) Saatchi & Saatchi Spain Strengthens its Team by announcing changes and making appointments to its senior Management

Saatchi & Saatchi has announced that Lucas Cambiano will assume the role of Chief Creative Officer. At the same time, Federico Duberti has been promoted to CEO for Saatchi & Saatchi Madrid and Ana Garcia Salinas will continue to serve as the Head of Planning.

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